B.Com with Advertising & Sales Promotion - Program Specific Outcome | |
FIRST YEAR | |
Semester – I | Semester - II |
English I - H.L. | English II -H.L |
Economics-I - Analysis Of Consumer Behaviour | Business Economics-II - Analysis Of Market |
Commerce-I Principles Of Business Management | Commerce-II - Principle Of Marketing Management |
Accountancy-I Financial Accounting | Accountancy-II - Advance Financial Accounting |
Advertising, Sales Promotion & Public Relations-I Marketing Communication & Advertising-I |
Advertising, Sales Promotion & Public Relations-III Advertising Copy & Media |
Advertising, Sale Promotion & Public Relations II Personal Selling & Salesmanship I |
Environmental Studies |
SECOND YEAR | |
Semester – III | Semester - IV |
English III -H.L | English IV-H.L |
Economics-III Money & Banking | Economics-IV International Trade |
Commerce-III Customer Relationship Management And Retailing |
Commerce-IV Introduction to Banking & Insurance |
Accounting-III | Accounting-IV |
Advertising, Sales Promotion & Public Relation-IV Personal Selling & Salesmanship II |
Advertising, Sales Promotion & Public Relations-V Copy Writing, Media Planning & Scheduling |
Business Law-I | Business Law-II |
THIRD YEAR | |
Semester – V | Semester - VI |
English V -H.L | English VI -H.L |
Economics-V Public Finance | Economics-VI Indian Economy |
Commerce-V Modern Finance | Commerce-VI Financial Market |
Advertising, Sales Promotion & Public Relation VI Ethics & Eval. Of Adv. Effectiveness |
Entrepreneurship Development |
Advertising, Sales Promotion & Public Relation-VII Advertising Agency & Department |
Advertising, Sales Promotion & Public Relations-IX |
Advertising, Sales Promotion & Public Relation-VIII Sales Management |
Advertising, Sales Promotion & Public Relation-X New Trends In Advertising |